Chicagoist: WLIT = Holiday Agony

November 15, 2007

WLIT = Holiday Agony

Be careful turning that dial past 93.9--the holiday music will getcha like an icepick to the eardrum. They need to play some "beautiful music," like they apparently once did.

By Margaret Lyons in Radio | Link | Comments (5) | Recommend this! |

Tags: holiday, music, Radio

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Comments (5)

[1] | 11/15/07 05:43PM

i'd go gay for him

[2] | 11/15/07 06:48PM

That's why I have to change supermarkets for a while. My local one has its PA system stuck on WLIT. Oh, the inanity.

I'd rather listen to "beautiful music," as you mentioned. Bring back WAIT and the Kal Kan Pet Patrol. WAIT was Dad's station of choice every time we took the Tri-State around Chicago on the way to Milwaukee. Too many times to count.

[3] | 11/15/07 08:08PM

Is that Barry Manilow or Alex Regure from Taxi?

[4] | 11/15/07 08:59PM

WLAK always competed with FM 100 for the elevator/dentist office music lovers...ultimately they both bailed out on the beautiful music format, and featured (gasp!) music featuring singers!

[5] | 11/16/07 02:40PM

i just don't get how this pays off for them as a format strategy. november FIRST? man. who is listening to holiday music for that long?

if people are putting on the holiday "LIT" in their places of business in lieu of buying holiday cds/soundtracks, i'm pretty sure that's technically against broadcast regulations or some sort of licensing law. as i recall from a looong time ago in broadcast comm class, if you are a commercial enterprise, you're not supposed to play the radio in your place of business, because you haven't paid the ASCAP/BMI licensing fees for all that music you're getting for free.

you're supposed to pony up the bucks and get muzak or in this day and age, satellite or something. so, in some weird way, i think 'LIT is capitalizing on some weird archaic illegality. or maybe it's not archaic. or maybe it's not illegal.

other than that, who's crankin' up the holiday tunes on all saints day? i love me some 'oh holy night' and 'rockin' around the cmas tree' (my two favorite cmas tunes, traditional and secular respectively) just as much as the next person, but not when i'm still mowing down heathen candy.