Crackeroni and Cheese

Mac and cheese = the best. We're behind mac and cheese pizza 100 percent. Still, mac and cheese–flavored crackers? That seems like a stretch, even to us.

But Kraft is pushing onward when it comes to weird food concepts. They announced 80 new products today, including, according to Crain's, "granola bars that boast of digestive health benefits" (a la...Activa?) and Cool-Whip in an aerosol can. Uh, finally. [Crain's]

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Comments (3) [rss]

I've already tried that cool whip in a can and it is fantastic. Way better than readi-whip.

mac & cheese crackers? bring 'em on! but, uh, what's gonna make them taste any different from regular cheese crackers?

quint: does it keep its cool whip consistency? cause if it does, i'm all ovah that shit. just like i like my fake mayo better than real mayo (see: miracle whip), i likes my chemical whipped cream better than real whipped cream (see: cool whip). maybe i just like things that say 'whip.'

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