Chicagoist: New Chicago 2016 Commercial

Barry_Bonsoir

Tue, 19 Aug 2008 14:39:14 -0600

Yep, that looked totally cheesy, but what great sentiment. Man, I hope we can pull this off.

Louis Frascogna

Fri, 15 Aug 2008 22:16:38 -0600

I agree that the copy was brilliant, but there wasn't a single interesting shot in that entire clip. Still, I really love the "surprise" angle. People are always surprised when they visit me in Chicago. Unfortunately, it is usually because their expectations were really, really low. "Its clean, I thought Chicago was supposed to be really dirty." "But isn't the crime really bad?" "Isn't it really cold?" (ok, that one is true, but these are the summer games)

Prescott Carlson

Fri, 15 Aug 2008 20:55:51 -0600

Did a lake cruise with a business associates from New York last summer that had never been here before, and he said, "I was surprised it's so big, I thought it would be more like going to Boston." Preach it, Griss! The ad was good until about the 2:50 mark, when I was asked to imagine the Olympic games in the heart of the city and I suddenly got really bad stomach cramps.

tralala

Fri, 15 Aug 2008 20:11:05 -0600

really nice copy and the perfect, friendly-midwestern read from william petersen, but those visuals are so 80s travelogue. c'mon guys, make this city look as dynamic and cool as it really is! (or hire someone who can...)

three

Fri, 15 Aug 2008 18:47:58 -0600

that was very well-done.

Albanyparkour

Fri, 15 Aug 2008 17:28:09 -0600

That was really excellent copy. Can't even begin to express my objections to the Olympics coming here, but that was some well-written copy about this beautiful city.

Scooter Libbby

Fri, 15 Aug 2008 17:07:54 -0600

Lew Lazare was right in today's Sun-Times that a lot of the visuals were provincial junk. So the most important stores on Michigan Ave. are Tiffany [from NYC], Chanel & Louis Vuitton [from Paris}. Was there nothing local to use? And I had no idea that Taste of Chicago was a neighborhood festival! And I seriously doubt that the IOC members, most of whom are minor royalty or billionaires or both will be impressed with that boring ethnic dancing, by children forced into it by their parents, that the city inflicts on a public that is usually outnumbered by the dancers most summer weekdays at the Daley Center Plaza.

dopplerd

Fri, 15 Aug 2008 15:21:46 -0600

I'm "suprised" that Mayor Mumbles didn't narrate! Oh wait, I forgot we want to highlight the good parts of the city not the nepotism and corruption as it actual exists.

theplantguy

Fri, 15 Aug 2008 14:43:39 -0600

Wow that was awesome! Man I love this town.

heartfeltman

Fri, 15 Aug 2008 14:24:17 -0600

This was a beautiful commercial for a wonderful big city. I can't help but feel that having the Olympics would ruin a great thing. I happen to live in San Francisco. I grew up in Chicago and spend time there every summer. Please Chicago...stay the way you are....

matty

Fri, 15 Aug 2008 14:21:26 -0600

Whoever wrote that deserves a pultizer (or whatever ad people get). That was some excellent ad copy.