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Made in Chicago: The 2010 Ford Taurus

By Kevin Robinson in News on Jul 23, 2009 5:00PM

Late last year it looked like the Big Three were circling the drain of automaker history. But while GM is trying to sprint through bankruptcy while bringing new models and cars to market, and Chrysler is hoping the Italians can finally make a high-quality mass-produced car, Ford has been quickly rolling out it's updated line of competitive, updated fuel efficient cars. Among the lineup of cars designed to compete with the auto transplants are the Euro Focus, the Transit Connect, the Fiesta, the Fusion and the Taurus. And unlike the other two American car companies, Ford went through many of the same economic and design challenges several years back. The result? A solvent, nimble company that's well positioned to launch competitive and appealing cars at a time when the auto industry is struggling to get buyers into showrooms, without having to depend on federal bailouts to keep the lights on.

Part of that strategy is Ford's flagship sedan, the Taurus. First launched in 1985, the Taurus redefined the extremely competitive mid-sized sedan market. Taurus hasn't always held the top slot in that segment, though. "We reinvented the sedan in the 1980's" says Wes Shepherd, VP of Public Relations. "But we let it languish. Starting next year, we're back in the car business. Starting with the Fusion, which is nipping at the heels of Honda and Toyota, we're back in that segment." And if the styling, features and production methods used to produce the Taurus on Chicago's South side are any indication, Ford really does seem poised to capture even more market share from the competition than it has been of late.

Chicagoist took a nearly unprecedented behind the scenes look at production of the 2010 Taurus at the Chicago Assembly Plant on 126th Street and Torrence. It's a rare look inside a well-known car that's made right here in Chicago.

Ed. note: For a more in-depth look at both the Ford Taurus and the Lincoln MKS and how the production line works, check out the Kevin's full photo set here.