Beer Labels Done Locally

The Local Beet has a great post on the beer labels of Randy Mosher. Mosher is a legend to beer geeks: author, historian, instructor at Siebel Institute of Technology and one of the more influential members of the Chicago Beer Society. For those who buy a beer largely based on labels (you know who you are) Mosher has designed labels for Three Floyds, Two Brothers, Metropolitan, Flossmoor Station and Lakefront Brewing in Milwaukee. Local Beet's Tom Keith writes, "(Mosher) has a tremendous talent for taking the personality of a beer - which, after all, is basically just a fizzy brownish liquid - and expressing its character in a visual way that lets you know what you’re in for, once you pop the cap.".

Two of Mosher's more recognizable labels are Three Floyds' Alpha King and Two Brothers Domaine Dupage, which Mosher says describe the respective brewers personalities to a tee.