Given the current cold and snowy weather, Kraft Foods is rolling out their latest promotion at just the right time. Trying to shill their new "Stove Top Quick Cups" instant stuffing (which totally would have replaced our Top Ramen diet back in college), Kraft will be installing heating units at 10 CTA bus stops downtown, as well as handing out free samples on select days. Heat and a snack sure make the constant pummeling of advertising go down smoother than selling CTA station naming rights -- maybe they need to expand that idea to corresponding snacks/samples at every stop. If that happens, we'll be campaigning hard for the Johnnie Walker Blue Line. more ›