Too Much Chocolate? No Such Thing

By Joanna Miller in News on Apr 3, 2006 6:06PM

Chicagoist loves chocolate. We mean, we really love it. Which is why we are a little confused by a feud between two Chicago chocolate companies. The Cocoa Room and its competitor, Translucent Chocolates, both make candy-coated, chocolate-dipped nuts and seeds. They seem to think that’s a problem, but we don’t see it. Too much chocolate? Is there such a thing?

Apparently, there is. The Cocoa Room – which received the holy grail of product endorsement when its candy was featured on “The O List” (as in Oprah) last July – is suing Translucent Chocolates because the new company’s products are “confusingly similar” to its own.

And that may or may not have anything to do with the fact that Translucent Chocolates was started by Annastacia Hubbard, a former owner of The Cocoa Room. Suzanne Weaver, owner of The Cocoa Room, seems to think that is the case. Oddly enough, The Cocoa Room’s slogan is “Cool Chocolate, No Drama.” Uh huh, it seems totally drama-free.

Just looking at the companies' products on their Web sites, they do seem to be very similar. They’re both super cute and, we’re guessing, yummy.

We hope they can work things out and be BFF again soon. In the mean time, we will attempt to determine which is the most choco-tastic. You know, for research.