Groupon, Live Nation Partner for Ticket Deal Site

By Chuck Sudo in News on May 9, 2011 4:45PM

Groupon and Live Nation have joined forces to launch a discount ticket deal website for concerts, live theater and other events. As James Van Osdol put it, now you can get fleeced while reading too-clever-for-the-room descriptions of your favorite bands.

Crain's reports Live Nation's Michael Raspino as saying the site, GrouponLive, "gives us another platform to (sell tickets and fill seats)." And it is a great way to market affordable shows to an audience who wouldn't buy tickets otherwise. We wonder if it will mainly serve as an outlet for LN to dump tickets to shows that aren't selling because of their exorbitant ticket prices and the accompanying fees. Regardless, it's win-win for the parties involved.