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Goose Island To Debut 312 In Cans On 3/12

By Chuck Sudo in Food on Feb 17, 2012 9:45PM

2012_2_17_312_can_design.jpg

Goose Island may have outsourced some of its 312 Urban Wheat Ale production to out-of-state breweries, but the brand still proves to be as popular as ever, even as people rail about how it isn't brewed in Chicago. (We hate to break it to you, but not all Sam Adams is brewed in Boston, either.)

That will continue on March 12 when 312 debuts in cans: 312 on 3/12, get it? RedEye's Ernest Wilkins got his mitts on one and reviewed the beer, which opened up the "does beer tastes better in bottles or cans" discussion.

"Here's the thing: It tastes...different.

"Not different like bad, mind you. I mean, it's the 312 flavor you've come to know. Here's the thing: I truly think some beers taste differently in a can vs. in a bottle or in a glass.

It's refreshing, and I can see it being drank a ton at ballgames."

Here are other reasons to consider a beer in a can versus the bottle. Beer in a can isn't exposed to light. Therefore, your chances of having a skunky beer from a can are reduced. But what will sell 312 in cans, besides the civic pride of the original Chicago area code, is the design. And the 312 can design sure is pretty.