Derrick Rose Buys Stake In Giordano's

By Chuck Sudo in Food on Sep 6, 2012 5:40PM

Derrick Rose is diversifying his business interests. The Bulls point guard has bought an equity stake in the Giordano's pizza chain and the company hopes to expand beyond the Chicago market.

Richard Levy of Victory park Capital Advisors, which bought Giordano's last year after the company filed for bankruptcy protection, told ESPN Chicago:

"The pizza business is a cash flow machine; we just have to make it grow."

Levy discovered that Rose was a fan of the deep dish pizza giant through talks with Rose's agent, former Bulls guard B.J. Armstrong. Rose will also become a spokesman for the franchise, will help promote the restaurant's revamped menu, and will make personal appearances at Chicago-area locations.