Chicago Boy Dresses As Lorde For Baller Bar Mitzvah Video

By Chuck Sudo in Arts & Entertainment on Mar 6, 2015 3:00PM

Brody Criz became an Internet sensation when his bar mitzvah invitation video parodying Pharrell's "Happy," John Legend's "All of Me," Lorde's "Royals," Idina Menzel's "Let it Go" and Robin Thicke's "Blurred Lines" almost went viral.

The soon-to-be man spoke with WGN Morning News Wednesday. (With Larry Potash asking the tough questions that would make an average teen cry.)

Criz's video may have become an online hit but it isn't unique, according to Xpress Video Productions, the Northbrook company that produced the video for Criz and his family. In fact, it appears as though Xpress rakes in plenty of shekels producing bar and bat mitzvah videos for parents who want to make their children's moments memorable while bringing more than a little competition to the proceedings.

“That’s gone out the window a long time ago,” says Xpress Video Production’s creative director Jeff Goldstein when I ask what happened to the simpler, more traditional religious affairs.

“We work with a lot of families in Highland Park, Northfield, Deer Park. The kids go to three or four bar mitzvahs every weekend. All the families in the circuit want it better than the last party, and these videos are different.”

Give Brody credit, the kid has some chutzpah.

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