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After A Century, Old Style Redesigns Its Cans To Honor Firefighters

By Anthony Todd in Food on Sep 8, 2015 3:55PM

Photo provided by Old Style.

The only thing better than drinking beer? Drinking beer and doing good at the same time. Thanks to Old Style, you can do just that.

Old Style calls itself "Chicago's Beer," and has been sold in the city since 1902 (though it isn't actually brewed here). For the first time in all those years, they've redesigned their signature can. OK, technically it's for the second time, since they also did it last year—but it was for the same cause, so we're calling it the first time.

The new can, which features a heroic (and frankly, somewhat Soviet-propaganda-esque, if you're looking for irony with your beer) firefighter topped by crossed axes, is meant to benefit the Ende, Menzer, Walsh and Quinn (EMWQ) Retirees, Widows and Children's Assistance Fund, which provides financial assistance to the neediest spouses and orphaned children of fallen firefighters. The proceeds from this special, limited-edition beer go to the fund, for a minimum donation of $10,000 and a max (if the beer sells out) of $20,000.

The good people at Old Style assure us that the cans will be available through the end of September.