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Cadbury Agrees to Kraft Bid

Cadbury Agrees to Kraft Bid

British candy maker Cadbury agreed in principle to a $19.5 billion offer from Kraft Foods. The news comes two weeks after Kraft sold its frozen pizza business to Nestle and proposed the authorizing of up to 370 million shares of stock to sweeten an offer Cadbury previously called "derisory." more ›

Kraft/Cadbury Merger Sweetened, Berkshire Hathaway Skeptical

Kraft/Cadbury Merger Sweetened, Berkshire Hathaway Skeptical

Kraft Foods feels they strengthened their ongoing bid to purchase the English confectioner Cadbury today by selling their pizza business to Nestle. The sale effectively rules out Nestle as a competing bidder for Cadbury while also adding more on-hand cash to Kraft's estimated $16.4 billion offer to buy the company, making Kraft the overwhelming front runner. more ›

Extra, Extra

Extra, Extra

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Kraft, Sara Lee In Coffee Klatch

Kraft, Sara Lee In Coffee Klatch

Crain's reports that Kraft is in talks to sell its Maxwell House brand coffee to Sara Lee. This is part of Kraft CEO Irene Rosenfeld's ongoing efforts to raise enough capital to increase its bid to purchase confectioner Cadbury. That bid now stands at over $16 billion. Kraft has until November 9 to raise $9 billion in financing and make a formal offer for Cadbury to the British Takeover Panel. [Crain's] more ›

Competitor, Council Claim Wrigley Ad Smells Fishy

Competitor, Council Claim Wrigley Ad Smells Fishy

A new ad for Eclipse gum has producer Wrigley coming under fire from both a competitor - Cadbury - and the Council of Better Business Bureaus. The ad claims Wrigley's Eclipse gum kills germs but the above organizations are calling "shenanigans." Information on the Wrigley website says: more ›

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